Profit on Paper, But No Money in the Bank?
Turn accounting profit into real, usable cash—every month.
Who It’s For
SME Owners
Startups
Consultants
Family Businesses.
Brijesh Parikh is a seasoned wealth and cashflow strategist with over two decades of experience working closely with Indian professionals, entrepreneurs, and business owners.
He is a Chartered Wealth Manager (CWM®), Certified Alternative Investment Manager (CAIM), and a SEBI Registered Investment Advisor (RIA). He is practicing fee-only financial planner as owner of Palnetwealth® and Profit Maximiser® coach.
Over the years, Brijesh has advised hundreds of individuals and business owners on money management, investment discipline, and financial decision-making across different stages of life and business.
FAQs
Profit Maximiser® is a consultancy that helps businesses adopt the "Profit First" or "Provide Yourself First" approach to cash flow management. This strategy ensures businesses prioritize profitability by allocating funds to profit and owner's compensation before handling expenses.
The Profit First strategy involves:
- Allocating a fixed percentage of your revenue to profit, taxes, and owner’s pay.
- Adjusting your operating expenses to work within the remaining budget.
- Ensuring you consistently generate and retain profit for sustainable growth.
- Entrepreneurs and business owners struggling with inconsistent cash flow.
- Businesses looking to reduce financial stress and improve profitability.
- Established companies wanting a sustainable, scalable financial strategy.
Traditional accounting focuses on revenues minus expenses to determine profit.
The Profit First approach flips the equation: Revenue - Profit = Expenses.
This ensures profit is always prioritized, forcing disciplined expense management.
- Improved cash flow and financial clarity.
- Reduced financial stress with regular profit allocation.
- Ensures owners are compensated fairly for their work.
- Encourages disciplined and efficient spending.
Most businesses start seeing noticeable improvements in cash flow and profitability within 3-6 months of implementing the Profit First strategy. The timeframe depends on the current state of your finances and your commitment to the process.
Yes! We offer ongoing consulting packages to monitor your progress, refine your strategy, and provide accountability to ensure you stay on track toward your financial goals.
Absolutely. Profit Maximiser simplifies the process of financial management. Our system is designed to be user-friendly, even for those without a financial background.